A product launch


A start-up founder discusses issues with sales of his company's product.

Select the best option from those shown.

Our product, an eco shampoo, is not selling as well as we'd hoped. We launched the product eight months ago, and it looks like we'll fall far short of our sales for the first year.

We've spent some time looking into the possible reasons for this. The design of the seems to be a big factor. It's just not clear from the box that our shampoo is much more environmentally friendly than many other hair care products.

We've asked a product design to help us with a redesign. the same time, we'll refresh some of the marketing on our website. We'll also look for ways to engage with our customers more effectively using social media.

 
 
Business English vocabulary exercises


Create a free Getting Started account to save your results